Building a digital presence for an expert policy practitioner

MBST Solutions

MBST Solutions is a woman-owned consulting firm delivering high-impact policies, messaging and stakeholder relations for the early education and child care sector. The client hadn’t updated its logo and website in years, needing a modernized digital presence. With client organizations at the local, state and national levels, MBST Solutions needed a website to reflect its service offerings for its unique client base.

Challenge

Our Approach

Our team redesigned the company’s logo using existing brand colors and built a user-friendly website with a child care theme. We secured a new domain name, wrote content and showcased services to raise the profile of the client, expand online engagement and create content for search engine optimization (SEO). Additionally, we provided a tutorial on how to manage and update content on the platform for MBST Solutions’ business owner.

Result

With an established digital presence, the client was able to generate new business with nonprofit organizations and child care providers.